A community or social media manager is responsible for the social media position of a brand, from passive monitoring to direct customer interaction. Strategy, planning, communication and analysis are the primary areas of activity. A community manager is embedded in social media communities and is an expert with the various tools and interfaces. They must have exceptional communication, writing and judgment skills, and are responsible for driving consumer engagement within the various online social networks.
Source: PayScale Canada
Average Median Salary:
$43,809
Social Media Managers Work On:
• Executing a promotion plan across all applicable social media platforms
• Interacting with a company or brand and it's followers
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