Brand Strategist

A brand or content strategist combines business and marketing strategy with brand management expertise to ensure the creation of consistent, powerful brand messages and experiences relevant to a client's target audience(s). Responsibilities include developing positioning recommendations, defining brand personality and guiding market research and analysis.

Source: PayScale Canada

Average Median Salary:

$59,998

Brand Strategists Work On:

• Developing positioning recommendations
• Guiding market research analysis
• Defining brand elements and tone
• Discovering new ways to enhance the branding of a product or service

Past winners of the Applied Arts Awards

  • 2020 Design Awards Emilie Bischoff (Critical Mass)
    2020
    Design Awards

    Emilie Bischoff (Critical Mass)
  • 2019 Student Awards Chan Ju Park
    2019
    Student Awards

    Chan Ju Park
  • 2020 Advertising Awards lg2
    2020
    Advertising Awards

    lg2
  • 2019 Student Awards Seo Hyun Lee
    2019
    Student Awards

    Seo Hyun Lee