Digital Strategist

A digital strategist is responsible for analyzing and recommending new media implementation strategies to meet marketing goals, such as lead generation. Digital strategists help create marketing and communication plans which can bridge web, email, mobile, gaming, search and other digital media. Solutions are based on audience insight and brand, in the context of the overall marketing strategy.

Source: PayScale Canada

Average Median Salary:

$55,828

Digital Strategists Work On:

• Marketing plans across digital platforms (web, email, mobile)
• Analyzing media performance

Past winners of the Applied Arts Awards

  • 2020 Design Awards Stephanie Vallee (K72)
    2020
    Design Awards

    Stephanie Vallee (K72)
  • 2020 Photo/Illustration Awards Marianne Fortier (Radio Canada)
    2020
    Photo/Illustration Awards

    Marianne Fortier (Radio Canada)
  • 2019 Advertising Awards Ian MacKellar (Innocean Worldwide Canada Inc. )
    2019
    Advertising Awards

    Ian MacKellar (Innocean Worldwide Canada Inc. )
  • 2020 Photo/Illustration Awards Rita Tu (Rita Tu)
    2020
    Photo/Illustration Awards

    Rita Tu (Rita Tu)